Secu
TYPE
Commercials for broadcast , Product Videos for web , Regional Commercials for broadcast
SERVICES
Creative Concepting, Creative Strategy, Post Production, Production, Scriptwriting
OVERVIEW
SECU wanted a unique commercial campaign that portrayed its focus on personal service while highlighting its strength as a leading regional credit union. Renegade planned, shot and edited spots that featured fun, persona-based character vignettes laced with a touch of banking humor.